The Conscious Club - Branding Shoot

Updated: Jan 22

The Conscious Club are a Christchurch-based non-for-profit who organise events which draw awareness to subjects surrounding sustainability and environmental action, and support ethically run local businesses and makers. Run by four creative ladies, each with their own individual flair and style, I wanted the shoot to capture a sense of playfulness and variety, and to draw on themes of reusing, secondhand shopping, and the blend of nature and the city. The girls wore a number of different outfits, including creations by Future Apparel and Elody’s Addictions.








@2018 by Helen Griffiths